Our Blog
Making improvements to your online brand does not have to be a huge undertaking. Incremental small changes make a big difference. Changes can be made by you today. Small steps make big improvements and all it takes is a little homework. Staying up to date on the trends and changes in marketing are what keep businesses current.
Our blog offers insight on new information. It offers changes you can make to give your brand the star power it needs. Please check out our informative blog posts. They will give you the secrets to unlocking a successful brand.
Organic SEO
The foundation of a great Organic SEO campaign is an optimized Google My Business listing. 2nd Line Marketing has perfected the creation, verification, and optimization process for our clients. When it comes to local business advertising, an accurate and informative listing on Google is as valuable as having an...
What Are Citation Sites And Why Do We Need Them?
Citation Sites are online listings for local businesses. However, before you write them off you should understand their effect on your business. Furthermore, citation sites enable your company to gain visibility in directories such as Facebook, Yelp, and Mapquest just...
Social Media For Business
Is Social Media For Business Worth it? Yes, it is. So what is it? In short, it means managing your brand’s voice and identity on social platforms. Specifically, your engagement and interactment with your potential...
Google My Business Listing – How Important Is It?
The foundation of a great Local SEO campaign is an optimized “Google My Business” listing. These listings consist of Google Search, Google Images, and specifically Google Maps. 2nd Line Marketing has perfected the creation, verification, and optimization process. A...
How Online Reviews Benefit You
As technology continues to blur the lines between traditional businesses and the Internet, the importance of online reviews is greater than ever. Especially when it comes to social networks. Whether you sell a product or provide a service, interaction through your...
Why Facebook Advertising Is Important For A Business?
Why Facebook advertising is important for a business? Facebook has an entire user interface designed for business activities and gives the opportunity to keep business profile pages, online stores and also an advertising system that allows marketers to target their...
Advertising On Instagram
You may have found out about advertising on Instagram, and are now thinking about whether or not you should utilize Instagram as a social media platform to advertise your business. Advertising on Instagram has sparked the interest of most business owners, especially...
Facebook Advertising vs. Google Adwords
Because of the rising popularity of social media, advertising through traditional channels like television, radio and newspaper has been replaced with online advertising. As a cheap marketing method...
The Benefits of Google My Business in 2020
When you find yourself in the market for a service or a product where do you look to? Chances are you head to Google to scope out your options. As...
Essential SEO Tips For 2020
Each year brings in new tips, tricks, and trends in the world of digital marketing. Therefore, staying on top of all this new information can be overwhelming. But, it is highly integral to keeping your business on top of its game. So, when it comes to the game of being found online Search Engine Optimization (SEO) is a major player. However, it is not an easy game to play. Essentially, SEO is an on-going part of marketing. It is constantly changing! That’s why we are here with your essential SEO tips for 2020. In...
Get Listed On Google Maps
When it comes to being found online or off, local businesses face a challenge. That is why it is important to be found in your local Google search. Using Local SEO is a great way to help potential customers discover you. It provides the...
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